Kochi’s Rise as a Fashion Hub: From Looms to Labels

Rapid Summary

• In 2018, Kochi’s fashion community mobilized efforts to aid Chendamangalam weavers after floods ruined their Onam stock, boosting awareness of Kerala handloom.
• The Kochi Muziris Biennale brought domestic and international tourists to the city, indirectly promoting local designer goods.
• Over the past 25 years, Kochi has transitioned from boutique tailoring to a thriving designer-led fashion industry that includes garments, accessories, and lifestyle goods.
• Designer labels such as Mantra by Shalini James, Rouka by Sreejith Jeevan, Inkpikle, Annahmol, House of Urmi, Trumpet by Vanessa Meister have emerged in this period with influence across India.
• Bridal/wedding fashion in Kochi has seen significant growth with designers like pranaah and Pallavi Namdev leading this segment. Multibrand stores and exhibitions are also contributing to the city’s rising profile as a fashion hub.
• Established retail stores like Seematti and bespoke tailoring stores such as Paris De Boutique have adapted their strategies within the evolving sartorial scene.

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